Lee Bill. (2012). Hidden Wealth of Customers: Realizing the untapped value of your most important asset. HBRP.
Cita Chicago Style (17a ed.)Lee Bill. Hidden Wealth of Customers: Realizing the Untapped Value of Your Most Important Asset. USA: HBRP, 2012.
Cita MLA (9a ed.)Lee Bill. Hidden Wealth of Customers: Realizing the Untapped Value of Your Most Important Asset. HBRP, 2012.
Precaución: Estas citas no son 100% exactas.