APA način citiranja (7. izdanje)

Zaltman Gerald. (2003). How Customers Think: Essential insights into the mind of the market. HBSP.

Čikaški stil citiranja (17. izdanje)

Zaltman Gerald. How Customers Think: Essential Insights into the Mind of the Market. USA: HBSP, 2003.

MLA način citiranja (9. izdanje)

Zaltman Gerald. How Customers Think: Essential Insights into the Mind of the Market. HBSP, 2003.