Cita APA (7a ed.)

Barner James G. (2006). Build Your Customer Strategy: A guide to creating profitable customer relationships. Wiley /John Wiley & Sons Inc.

Cita Chicago Style (17a ed.)

Barner James G. Build Your Customer Strategy: A Guide to Creating Profitable Customer Relationships. New Jersey ,Canada: Wiley /John Wiley & Sons Inc, 2006.

Cita MLA (9a ed.)

Barner James G. Build Your Customer Strategy: A Guide to Creating Profitable Customer Relationships. Wiley /John Wiley & Sons Inc, 2006.