Sheth Jagdish N. (2012). Legends in Marketing: Marketing Theory and Orientations - Vol. 1. Sage.
Cita Chicago Style (17a ed.)Sheth Jagdish N. Legends in Marketing: Marketing Theory and Orientations - Vol. 1. London: Sage, 2012.
Cita MLA (9a ed.)Sheth Jagdish N. Legends in Marketing: Marketing Theory and Orientations - Vol. 1. Sage, 2012.
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