APA (7th ed.) Citation

Winston Wayne L. (2014). Marketing Analytics: Data-driven techniques with Microsoft Excel. Wiley India Pvt. Ltd.

Chicago Style (17th ed.) Citation

Winston Wayne L. Marketing Analytics: Data-driven Techniques with Microsoft Excel. New Delhi: Wiley India Pvt. Ltd, 2014.

MLA (9th ed.) Citation

Winston Wayne L. Marketing Analytics: Data-driven Techniques with Microsoft Excel. Wiley India Pvt. Ltd, 2014.