Cita APA (7th ed.)

Saxena, R. (2020). Marketing Management (6th.). McGraw Hill Education (India) Private Limited.

Cita Chicago (17th ed.)

Saxena, Rajan. Marketing Management. 6th. Chennai: McGraw Hill Education (India) Private Limited, 2020.

Cita MLA (9th ed.)

Saxena, Rajan. Marketing Management. 6th. McGraw Hill Education (India) Private Limited, 2020.