Kotler, P., & Keller, K. L. C. (2022). Marketing Management-Text Book for MBA Trim 1 (16th.). Pearson.
Chicago Style (17th ed.) CitationKotler, Philip, and Kevin Lane; Chernev Keller. Marketing Management-Text Book for MBA Trim 1. 16th. Noida: Pearson, 2022.
MLA citiranjeKotler, Philip, and Kevin Lane; Chernev Keller. Marketing Management-Text Book for MBA Trim 1. 16th. Pearson, 2022.
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