Chernev, A. (2022). Customer Science: Behavioral insights for creating breakthrough customer experiences. Kellogg School of Management.
शिकागो शैली (17वां संस्करण) प्रशस्ति पत्रChernev, Alexander. Customer Science: Behavioral Insights for Creating Breakthrough Customer Experiences. USA: Kellogg School of Management, 2022.
एमएलए (9वां संस्करण) प्रशस्ति पत्रChernev, Alexander. Customer Science: Behavioral Insights for Creating Breakthrough Customer Experiences. Kellogg School of Management, 2022.
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