Customer Science: Behavioral insights for creating breakthrough customer experiences
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Main Author: | |
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Format: | Unknown |
Language: | English |
Published: |
USA
Kellogg School of Management
2022
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Subjects: | |
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MARC
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008 | 221206b |||||||| |||| 00| 0 eng d | ||
020 | |a 9781936572755 | ||
082 | |a 658.8 |b CHE | ||
100 | |a Chernev, Alexander |9 53232 | ||
245 | |a Customer Science: Behavioral insights for creating breakthrough customer experiences | ||
260 | |b Kellogg School of Management |c 2022 |a USA | ||
300 | |a vi, 222p. | ||
650 | |a customer service |9 53233 | ||
650 | |a customer |9 53234 | ||
650 | |a customer experience |9 53235 | ||
999 | |c 414987 |d 414987 | ||
952 | |0 0 |1 0 |2 ddc |4 0 |6 658_800000000000000_CHE |7 0 |9 482778 |a 00004532 |b 00004532 |d 2022-12-07 |e 167 |g 3182.00 |l 1 |o 658.8 CHE |p 052654 |q 2023-04-11 |r 2023-01-11 |s 2023-01-11 |v 3182.00 |w 2022-12-07 |y BK |