APA citiranje

Carl McDaniel, Jr., & Gates Roger. (2004). Marketing Research Essentials (4th.). John Wiley&Sons,Inc.

Chicago Style (17th ed.) Citation

Carl McDaniel, Jr., and Gates Roger. Marketing Research Essentials. 4th. USA: John Wiley&Sons,Inc, 2004.

MLA citiranje

Carl McDaniel, et al. Marketing Research Essentials. 4th. John Wiley&Sons,Inc, 2004.