APA (7 वां संस्करण) प्रशस्ति पत्र

Holt Douglas B. (2003). How Brands Become Icons, The Principles Of Cultural Branding. Harvard Business School Publishing Corporation.

शिकागो शैली (17वां संस्करण) प्रशस्ति पत्र

Holt Douglas B. How Brands Become Icons, The Principles Of Cultural Branding. USA: Harvard Business School Publishing Corporation, 2003.

एमएलए (9वां संस्करण) प्रशस्ति पत्र

Holt Douglas B. How Brands Become Icons, The Principles Of Cultural Branding. Harvard Business School Publishing Corporation, 2003.