APA način citiranja (7. izdanje)

Holt Douglas B. (2003). How Brands Become Icons, The Principles Of Cultural Branding. Harvard Business School Publishing Corporation.

Čikaški stil citiranja (17. izdanje)

Holt Douglas B. How Brands Become Icons, The Principles Of Cultural Branding. USA: Harvard Business School Publishing Corporation, 2003.

MLA način citiranja (9. izdanje)

Holt Douglas B. How Brands Become Icons, The Principles Of Cultural Branding. Harvard Business School Publishing Corporation, 2003.