APA aipamena

Zeithaml Valarie A. & Bitner Mary Jo. (2005). Services Marketing, Integrating Customer Focus Across the Firm (3rd.). Tata Mc Graw Hill Publishing.

Chicago Style aipamena

Zeithaml Valarie A. and Bitner Mary Jo. Services Marketing, Integrating Customer Focus Across the Firm. 3rd. New Delhi: Tata Mc Graw Hill Publishing, 2005.

MLA aipamena

Zeithaml Valarie A. and Bitner Mary Jo. Services Marketing, Integrating Customer Focus Across the Firm. 3rd. Tata Mc Graw Hill Publishing, 2005.