APA (7th ed.) Citation

Newell, F. (2008). Why CRM doesn't work. Kogan Page.

Chicago Style (17th ed.) Citation

Newell, Frederick. Why CRM Doesn't Work. Kogan Page, 2008.

MLA (9th ed.) Citation

Newell, Frederick. Why CRM Doesn't Work. Kogan Page, 2008.

Warning: These citations may not always be 100% accurate.