Sissors, J. Z., & Baron, R. B. (2017). Advertising Media Planning (7th.). McGraw Hill Education (India) Private Limited.
Chicago Style (17th ed.) CitationSissors, Jack Zanville, and Roger B. Baron. Advertising Media Planning. 7th. Chennai: McGraw Hill Education (India) Private Limited, 2017.
MLA (9th ed.) CitationSissors, Jack Zanville, and Roger B. Baron. Advertising Media Planning. 7th. McGraw Hill Education (India) Private Limited, 2017.
Warning: These citations may not always be 100% accurate.