Sissors, J. Z., & Baron, R. B. (2017). Advertising Media Planning (7th.). McGraw Hill Education (India) Private Limited.
Cita Chicago (17th ed.)Sissors, Jack Zanville, i Roger B. Baron. Advertising Media Planning. 7th. Chennai: McGraw Hill Education (India) Private Limited, 2017.
Cita MLA (9th ed.)Sissors, Jack Zanville, i Roger B. Baron. Advertising Media Planning. 7th. McGraw Hill Education (India) Private Limited, 2017.
Atenció: Aquestes cites poden no estar 100% correctes.