APA (7th ed.) Citation

Sissors, J. Z., & Baron, R. B. (2017). Advertising Media Planning (7th.). McGraw Hill Education (India) Private Limited.

Chicago Style (17th ed.) Citation

Sissors, Jack Zanville, and Roger B. Baron. Advertising Media Planning. 7th. Chennai: McGraw Hill Education (India) Private Limited, 2017.

MLA (9th ed.) Citation

Sissors, Jack Zanville, and Roger B. Baron. Advertising Media Planning. 7th. McGraw Hill Education (India) Private Limited, 2017.