Essentials of Services Marketing
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| Autor principal: | |
|---|---|
| Altres autors: | |
| Format: | Llibre |
| Idioma: | anglès |
| Publicat: |
Noida
Pearson
2023
|
| Edició: | 3rd |
| Matèries: | |
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MARC
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| 100 | |a Wirtz, Jochen |9 61247 | ||
| 245 | |a Essentials of Services Marketing | ||
| 250 | |a 3rd | ||
| 260 | |a Noida |b Pearson |c 2023 | ||
| 300 | |a xxxiii+675p, 26cm | ||
| 650 | |a Service Industries-Marketing, Customer Services, Marketing |9 38560 | ||
| 700 | |a Lovelock, Christopher; Chatterjee, Jayanta; Das, Gopal |9 61248 | ||
| 999 | |c 423876 |d 423876 | ||
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| 952 | |0 0 |1 0 |2 ddc |4 0 |6 658_800000000000000_WIR |7 0 |9 501325 |a 50008177 |b 50008177 |d 2023-11-03 |l 1 |o 658.8 WIR |p M5066 |r 2023-12-04 |s 2023-11-27 |w 2023-11-03 |y TB |z Includes glossary and indexes | ||
| 952 | |0 0 |1 0 |2 ddc |4 0 |6 658_800000000000000_WIR |7 0 |9 501326 |a 50008177 |b 50008177 |d 2023-11-03 |l 4 |m 1 |o 658.8 WIR |p M5067 |r 2024-11-15 |s 2024-11-11 |w 2023-11-03 |y TB |z Includes glossary and indexes | ||
| 952 | |0 0 |1 0 |2 ddc |4 0 |6 658_800000000000000_WIR |7 0 |9 501327 |a 50008177 |b 50008177 |d 2023-11-03 |l 1 |o 658.8 WIR |p M5068 |r 2024-12-02 |s 2024-11-18 |w 2023-11-03 |y RB |z Includes glossary and indexes | ||