APA (7th ed.) Citation

Ferrell, O. (2023). Marketing Strategy (8th.). Cengage.

Chicago Style (17th ed.) Citation

Ferrell, O.C. Marketing Strategy. 8th. New Delhi: Cengage, 2023.

MLA (9th ed.) Citation

Ferrell, O.C. Marketing Strategy. 8th. Cengage, 2023.

Warning: These citations may not always be 100% accurate.