Luxury Brand Management in Digital and Sustainable Times

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Bibliographic Details
Main Author:	Chevalier, Michel
Other Authors:	Mazzalovo, Gerald
Format:	Book
Language:	English
Published:	West Sussex John Wiley & Sons Ltd 2021
Edition:	4th
Subjects:	Brand name products > Management. Luxury goods industry. Luxuries > Marketing. Branding (Marketing)
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NMIMS Bengaluru -

Holdings details from NMIMS Bengaluru -
Call Number:	658.827 CHE
Copy	Available Place a Hold Notes: Includes appendix and index