Cita APA (7a ed.)

Keller,Kevin Lane, & Swaminathan,Vanitha Parameswaran, A. M. J. C. (2020). Strategic brand management (5th.). Pearson.

Cita Chicago Style (17a ed.)

Keller,Kevin Lane, y Ambi M.G. Jacob,Isaac C. Swaminathan,Vanitha Parameswaran. Strategic Brand Management. 5th. Noida: Pearson, 2020.

Cita MLA (9a ed.)

Keller,Kevin Lane, y Ambi M.G. Jacob,Isaac C. Swaminathan,Vanitha Parameswaran. Strategic Brand Management. 5th. Pearson, 2020.