Chernev, A. K. (2023). Kellogg on Marketing (3rd.). Wiley.
Lua i Stíl Chicago (17ú heag.)Chernev, Alexander; Kotler. Kellogg on Marketing. 3rd. Wiley, 2023.
Lua MLA (9ú heag.)Chernev, Alexander; Kotler. Kellogg on Marketing. 3rd. Wiley, 2023.
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