APA (7th ed.) Citation

Sheth,Jagdish N, Parvatiyar, A., & Shainesh G. (2017). Customer Relationship Management: Emerging Concepts, Tools and Applications (1st.). McGrawHill.

Chicago Style (17th ed.) Citation

Sheth,Jagdish N, Atul Parvatiyar, and Shainesh G. Customer Relationship Management: Emerging Concepts, Tools and Applications. 1st. Chennai: McGrawHill, 2017.

MLA (9th ed.) Citation

Sheth,Jagdish N, et al. Customer Relationship Management: Emerging Concepts, Tools and Applications. 1st. McGrawHill, 2017.