Keller, K. L. (2026). Strategic brand management (5th.). Pearson, Noida.
Cita Chicago (17th ed.)Keller, Kevin Lane. Strategic Brand Management. 5th. Pearson, Noida, 2026.
Cita MLA (9th ed.)Keller, Kevin Lane. Strategic Brand Management. 5th. Pearson, Noida, 2026.
Atenció: Aquestes cites poden no estar 100% correctes.