Hoffman, K. D. (2024). Services marketing (6th.). Cengage learning, New Delhi.
Chicago Style (17th ed.) CitationHoffman, K. Douglas. Services Marketing. 6th. Cengage learning, New Delhi, 2024.
MLA (9th ed.) CitationHoffman, K. Douglas. Services Marketing. 6th. Cengage learning, New Delhi, 2024.
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