Hooley, G. (2024). Marketing strategy and competitive positioning (8th.). Pearson, Noida.
Cita Chicago (17th ed.)Hooley, Graham. Marketing Strategy and Competitive Positioning. 8th. Pearson, Noida, 2024.
Cita MLA (9th ed.)Hooley, Graham. Marketing Strategy and Competitive Positioning. 8th. Pearson, Noida, 2024.
Atenció: Aquestes cites poden no estar 100% correctes.