Cita APA (7a ed.)

Kotler, P. (1998). Kotler on Marketing (8th ed.). Biztantra.

Cita Chicago Style (17a ed.)

Kotler, Philip. Kotler on Marketing. 8th ed. New Delhi: Biztantra, 1998.

Cita MLA (9a ed.)

Kotler, Philip. Kotler on Marketing. 8th ed. Biztantra, 1998.