Belch, G. E. (2010). Advertising and Promotion (2nd.). Tata McGraw Hill Education Pvt. Ltd.
Cita Chicago Style (17a ed.)Belch, George E. Advertising and Promotion. 2nd. New Delhi: Tata McGraw Hill Education Pvt. Ltd, 2010.
Cita MLA (9a ed.)Belch, George E. Advertising and Promotion. 2nd. Tata McGraw Hill Education Pvt. Ltd, 2010.
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