APA (7th ed.) Citation

Shankar, R. (2002). Services Marketing the Indian Perspective (7th ed.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Shankar, Ravi. Services Marketing the Indian Perspective. 7th ed. New Delhi: McGraw-Hill, 2002.

MLA (9th ed.) Citation

Shankar, Ravi. Services Marketing the Indian Perspective. 7th ed. McGraw-Hill, 2002.