M S Raju. (2004). Consumer Behavior (10th.). Pearson Education.
Chicago Style (17th ed.) CitationM S Raju. Consumer Behavior. 10th. New Delhi: Pearson Education, 2004.
MLA (9th ed.) CitationM S Raju. Consumer Behavior. 10th. Pearson Education, 2004.
Warning: These citations may not always be 100% accurate.