(2009). Marketing Management (13th.). Prentice-Hall of India Pvt. Ltd.
Chicago Style aipamenaMarketing Management. 13th. New Delhi: Prentice-Hall of India Pvt. Ltd, 2009.
MLA aipamenaMarketing Management. 13th. Prentice-Hall of India Pvt. Ltd, 2009.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.