Cita APA (7a ed.)

Kotler, P. (2000). Marketing Management (7th.). Wiley India Pvt. Ltd.

Cita Chicago Style (17a ed.)

Kotler, Philip. Marketing Management. 7th. New Delhi: Wiley India Pvt. Ltd, 2000.

Cita MLA (9a ed.)

Kotler, Philip. Marketing Management. 7th. Wiley India Pvt. Ltd, 2000.