Churchill, G. I. (2002). Marketing Research (8th ed.). Pearson Education.
Chicago Style (17th ed.) CitationChurchill, Gilbert; Iacobucci. Marketing Research. 8th ed. New Delhi: Pearson Education, 2002.
MLA (9th ed.) CitationChurchill, Gilbert; Iacobucci. Marketing Research. 8th ed. Pearson Education, 2002.
Warning: These citations may not always be 100% accurate.