Ries, A. (1999). The 22 Immutable Laws of Branding. Profile Books.
Cita Chicago Style (17a ed.)Ries, Al. The 22 Immutable Laws of Branding. London: Profile Books, 1999.
Cita MLA (9a ed.)Ries, Al. The 22 Immutable Laws of Branding. Profile Books, 1999.
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