Harvard Business Review. (2001). Harvard Business Review on Marketing. Harvard Business Review Press.
Cita Chicago (17th ed.)Harvard Business Review. Harvard Business Review on Marketing. Boston: Harvard Business Review Press, 2001.
Cita MLA (9th ed.)Harvard Business Review. Harvard Business Review on Marketing. Harvard Business Review Press, 2001.
Atenció: Aquestes cites poden no estar 100% correctes.