Kapferer, J. N. (2009). The New Strategic Brand Management. Pocket Books.
Chicagoスタイル(17版)引用形式Kapferer, Jean Noel. The New Strategic Brand Management. London: Pocket Books, 2009.
MLA(9版)引用形式Kapferer, Jean Noel. The New Strategic Brand Management. Pocket Books, 2009.
警告: この引用は必ずしも正確ではありません.