APA (7th ed.) Citation

Kotler,Philip. (2008). Principles of marketing (12th.). Pearson Prentice Hall.

Chicago Style (17th ed.) Citation

Kotler,Philip. Principles of Marketing. 12th. New Delhi: Pearson Prentice Hall, 2008.

MLA (9th ed.) Citation

Kotler,Philip. Principles of Marketing. 12th. Pearson Prentice Hall, 2008.

Warning: These citations may not always be 100% accurate.