Consumer Behaviour

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Bibliographic Details
Main Author:	Antonides,Gerrit
Format:	Book
Published:	West Sussex John Wiley and Sons Ltd 1998
Subjects:	Brand Mangement, Branding
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650		\|a Brand Mangement, Branding
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245		\|a Consumer Behaviour
260		\|c 1998 \|a West Sussex \|b John Wiley and Sons Ltd
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300		\|a xxii,619p.
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