Jones, J. P. (1998). What's in a brand ? Prentice Hall of India.
芝加哥风格引文Jones, John Philip. What's in a Brand ? New Delhi: Prentice Hall of India, 1998.
MLA引文Jones, John Philip. What's in a Brand ? Prentice Hall of India, 1998.
警告：这些引文格式不一定是100％准确.