Duncon, T. (2005). Principles of advertising and IMC (2.). Tata Mcgraw Hill.
Chicago Style (17th ed.) CitationDuncon, Tom. Principles of Advertising and IMC. 2. New Delhi: Tata Mcgraw Hill, 2005.
MLA (9th ed.) CitationDuncon, Tom. Principles of Advertising and IMC. 2. Tata Mcgraw Hill, 2005.
Warning: These citations may not always be 100% accurate.