APA (7e ed.) Bronvermelding

Duncon, T. (2005). Principles of advertising and IMC (2.). Tata Mcgraw Hill.

Chicago (17e ed.) Bronvermelding

Duncon, Tom. Principles of Advertising and IMC. 2. New Delhi: Tata Mcgraw Hill, 2005.

MLA (9e ed.) Bronvermelding

Duncon, Tom. Principles of Advertising and IMC. 2. Tata Mcgraw Hill, 2005.