APA (7th ed.) Citation

Belch, G. E. (2004). Advertising and promotion (6.). Tata McGraw - Hill.

Chicago Style (17th ed.) Citation

Belch, George E. Advertising and Promotion. 6. New Delhi: Tata McGraw - Hill, 2004.

MLA (9th ed.) Citation

Belch, George E. Advertising and Promotion. 6. Tata McGraw - Hill, 2004.