Citazione Stile APA (7a Edizione)

Belch, G. E. (2004). Advertising and promotion (6.). Tata McGraw - Hill.

Citazione stile Chigago Style (17a edizione)

Belch, George E. Advertising and Promotion. 6. New Delhi: Tata McGraw - Hill, 2004.

Citatione MLA (9a ed.)

Belch, George E. Advertising and Promotion. 6. Tata McGraw - Hill, 2004.