Assael, H. (1998). Consumer behaviour and marketing action (6.). South Western Publishing.
Chicago Style aipamenaAssael, Henry. Consumer Behaviour and Marketing Action. 6. Ohio: South Western Publishing, 1998.
MLA aipamenaAssael, Henry. Consumer Behaviour and Marketing Action. 6. South Western Publishing, 1998.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.