Assael, H. (1998). Consumer behaviour and marketing action (6.). South Western Publishing.
Čikaški stil citiranja (17. izdanje)Assael, Henry. Consumer Behaviour and Marketing Action. 6. Ohio: South Western Publishing, 1998.
MLA način citiranja (9. izdanje)Assael, Henry. Consumer Behaviour and Marketing Action. 6. South Western Publishing, 1998.
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