Batra, R. (1996). Advertising management (5th.). Prentice Hall of India.
芝加哥风格引文Batra, Rajeev. Advertising Management. 5th. New Delhi: Prentice Hall of India, 1996.
MLA引文Batra, Rajeev. Advertising Management. 5th. Prentice Hall of India, 1996.
警告：这些引文格式不一定是100％准确.