Schiffman, L. (2010). Consumer behavior (10th.). Pearson Education.
Chicago Style (17th ed.) CitationSchiffman, Leon. Consumer Behavior. 10th. New Delhi: Pearson Education, 2010.
MLA (9th ed.) CitationSchiffman, Leon. Consumer Behavior. 10th. Pearson Education, 2010.
Warning: These citations may not always be 100% accurate.