Panigrahi, R. Consumer and brand loyalty. Sonali Publications.
शिकागो शैली (17वां संस्करण) प्रशस्ति पत्रPanigrahi, Rajeshwari. Consumer and Brand Loyalty. New Delhi: Sonali Publications.
एमएलए (9वां संस्करण) प्रशस्ति पत्रPanigrahi, Rajeshwari. Consumer and Brand Loyalty. Sonali Publications.
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