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Microeconomics 著者: McConnell, C

Microeconomics 著者: McConnell, C

Handbook of marketing scales : multi-item measures for marketing and consumer behavior research 著者: Bearden, William O.

Consumer Behaviour 著者: Mukherjee, Srabanti

Consumer Behaviour 著者: Hawkins, Del I; Motherbaugh, David L; Mookerjee, Amit

Consumer Behavior: A Digital Nativ 著者: Jain, Varsha

Predictive analytics and data mining : concepts and practice with RapidMiner / 著者: , Deshpande, Balachandre, Deshpande, Balachandre

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Consumer behavior 著者: Schiffman,Leon G.

Consumer behavior 著者: Schiffman, Leon G.

Consumer Behavior 著者: Schiffman, Leon G

Consumer Behavior 著者: Schiffman, Leon G

Microeconomics and behavior 著者: Frank Robert H

Treasure Hunt : inside the mind of the new global consumer 著者: Silverastein Michael J.

Hidden Wealth of Customers : Realizing the untapped value of your most important asset 著者: Lee Bill

Why People Buy Things they Don't Need 著者: Danziger Pamela N.

Small Data : the Tiny Clues that uncover huge trends 著者: Lindstrom Martin

Habit : the 95% of Behavior Marketers ignore 著者: Martin Neale

Nudge : improving Decisions About Health, Wealth, and Happiness 著者: Thaler Richard H.

Nudge : improving Decisions About Health, Wealth, and Happiness 著者: Thaler Richard H.

Routledge companion to consumer behavior 著者: Solomon, Michael R.