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Customer relations--Management
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1
Harvard Business Review On Customer Relationship Management
by
Harvard Business School
Published 1998
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2
Performance Driven CRM : how to make your customer relationship management vision a reality
by
Brown Stanley
Published 2002
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Ultimate CRM Handbook : Strategies and concepts for building enduring customer loyalty and profitability
by
Freeland John G.
Published 2002
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Chief Customer Officer : getting past lip service to passionate action
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Bliss Jeanne
Published 2006
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CRM Project Management Handbook : building realistic expectations and managing risk
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Gentle Michael
Published 2002
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6
Seven Myths of Customer Management : how to be customer-driven without being customer-led
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Abram John
Published 2003
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Customer Experience Management : A Revolutionary Approach to Connecting with your Customers
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Schmitt, Bernd
Published 2003
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Institution
NMIMS SBM
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NMIMS Bengaluru
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7
Call Number
600 - Technology (Applied sciences)
7 results
7
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Abram John
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Bliss Jeanne
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Brown Stanley
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Freeland John G.
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Gentle Michael
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Harvard Business School
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Hawkes Paul
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Schmitt, Bernd
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